The Saudi Tourism Ministry, under the leadership of Minister Ahmed bin Aqeel Al-Khateeb, is making significant strides in boosting the Kingdom’s tourism sector. From launching innovative training programs to signing employment contracts and discussing investment opportunities, the Ministry is actively working to enhance the tourism experience in Saudi Arabia. These efforts are part of a broader strategy to diversify the economy and position Saudi Arabia as a premier global tourist destination.
The Saudi Red Sea Authority, in collaboration with the Ministry of Tourism, recently launched the “Seas of Excellence” training program. This initiative aims to improve the quality of tourism services and adopt international best practices to deliver a luxurious coastal tourism experience. The program, accredited by the British University of Plymouth and Dale Carnegie, is offered for the first time on board a European Cruise.
The training program is designed to equip employees at luxury coastal resorts and travel agencies with essential professional skills. By enhancing the capabilities of tourism workers, the Ministry aims to ensure that visitors to Saudi Arabia enjoy an exceptional experience. This initiative is part of the Ministry’s broader efforts to harness the potential of national talent and improve the overall quality of tourism services in the Kingdom.
Minister Al-Khateeb attended the launch ceremony, highlighting the importance of such programs in achieving the Ministry’s goals. The “Seas of Excellence” program is expected to play a crucial role in boosting coastal tourism and attracting more visitors to Saudi Arabia’s stunning coastal regions.
Empowering National Youth
In a bid to empower Saudi youth and provide them with valuable job opportunities, the Ministry of Tourism has sponsored the signing of a professional training contract ending with employment. This agreement, signed between Red Sea Global (RSG), Bonyan Academy, and Batterjee Medical College, provides 500 professional training seats as part of the Saudi Summer Program.
The training program aims to equip workers in luxury seaside resorts and travel agencies with the necessary professional skills consistent with national standards. By providing high-quality training and employment opportunities, the Ministry is helping to develop the capabilities of Saudi youth and prepare them for successful careers in the tourism sector.
Minister Al-Khateeb emphasized the Ministry’s commitment to supporting the quality applied programs that enable Saudis to work in the promising tourism sector. This initiative is part of the Ministry’s broader strategy to create distinguished job opportunities for Saudi citizens and support the Kingdom’s economic diversification goals.
Investment Opportunities in Jeddah and Taif
Minister Al-Khateeb recently met with investors in the tourism sector to discuss investment opportunities in Jeddah and Taif. The meeting aimed to present the Tourism Investment Enablers Program (TIEP) and highlight ongoing projects that are transforming these cities into major tourist destinations.
The Ministry of Tourism is actively supporting investors by providing the necessary resources and infrastructure to facilitate their projects. By attracting investment and fostering a business-friendly environment, the Ministry aims to stimulate economic growth and create new opportunities in the tourism sector.
The discussions also focused on the support provided by the Ministry to investors, ensuring that they have the tools and information needed to succeed. The investment opportunities in Jeddah and Taif are part of the Ministry’s broader efforts to enhance the tourism infrastructure and attract more visitors to these historic and culturally rich cities.
