How Vision Pro lets you see the world through Jony Ive’s eyes

Vision Pro, the mixed reality headset from Apple, is set to launch in 2024 with a hefty price tag of $3,499. But what makes this device so special and worth the cost? According to a recent report by The Verge, one of the key features of Vision Pro is the ability to customize your visual experience with different modes, filters, and effects, all designed by Jony Ive, the former chief designer at Apple and the co-founder of LoveFrom, a creative collective.

Vision Pro is not just a headset that overlays digital information on top of the real world. It is also a device that lets you manipulate how you perceive the real world, thanks to the advanced display technology and the software platform called visionOS. Vision Pro has a 4K resolution per eye, a 120-degree field of view, and a refresh rate of 120Hz. It also has eye-tracking, facial recognition, and spatial audio capabilities.

How Vision Pro lets you see the world through Jony Ive’s eyes
How Vision Pro lets you see the world through Jony Ive’s eyes

But the most impressive feature of Vision Pro is the ability to switch between different modes, filters, and effects, which are accessible through a menu on the side of the headset. These modes, filters, and effects are designed to enhance, alter, or transform your visual experience, depending on your mood, preference, or purpose. For example, you can use the Zoom mode to magnify distant objects, the Night mode to see better in the dark, or the Sunglasses mode to reduce the glare and brightness of the sun.

Jony Ive’s vision for Vision Pro

The Verge reports that these modes, filters, and effects are the result of Jony Ive’s involvement in the design of Vision Pro. Ive, who left Apple in 2019 to start his own design firm, LoveFrom, has been working closely with Apple as a creative partner on Vision Pro. Ive’s role was to imagine how Vision Pro could change the way people see the world, and to create a variety of visual options for the users to choose from.

According to The Verge, Ive was inspired by his own personal experiences and preferences, as well as by the works of other artists and designers. For example, the Zoom mode was influenced by Ive’s fascination with telescopes and microscopes, the Night mode was based on his love for astronomy and nocturnal animals, and the Sunglasses mode was derived from his collection of sunglasses and his admiration for Ray-Ban. Ive also created some more artistic and experimental modes, such as the Sketch mode, which turns the world into a black-and-white drawing, the Pop mode, which adds vibrant colors and shapes to the environment, and the Kaleidoscope mode, which creates symmetrical patterns and reflections.

Vision Pro: A game-changer for mixed reality

Vision Pro is expected to be a game-changer for the mixed reality industry, as it offers a new level of immersion and personalization for the users. Vision Pro is not only a device that lets you access digital content and information, but also a device that lets you express yourself and your creativity through your vision. Vision Pro is a device that lets you see the world through Jony Ive’s eyes, and also through your own eyes.

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