“Raise it with pride” post resonates with Jordanians ahead of national celebration
In a simple yet powerful gesture, His Royal Highness Crown Prince Al Hussein bin Abdullah II shared a patriotic message ahead of Jordanian Flag Day, reposting a widely circulated photo across his social media channels on Tuesday morning. The image, filled with fluttering Jordanian flags, was accompanied by a short caption: “Raise it with pride.”
The moment, though brief, captured the attention of Jordanians across the country — and beyond.
A Symbol Shared Loud and Clear
Flag Day, observed annually on April 15, has become a meaningful occasion for Jordanians to reflect on their national identity. This year, the Crown Prince’s repost stood out. No long speeches. No grand declarations. Just one image and a message that echoed nationwide.
The post spread quickly across Facebook, Instagram, and X (formerly Twitter), gathering thousands of likes, shares, and comments. The simplicity of the gesture was what made it powerful — a visual reminder of pride, unity, and heritage.
The Timing: Quiet but Intentional
His Royal Highness shared the image just a day before the official celebration, adding a layer of anticipation to the annual observance. While there were no added remarks or commentary, the message came through loud and clear.
This isn’t the first time the Crown Prince has used social media to connect with Jordanians on national holidays. But this time, the image struck a particular chord.
One user commented, “It’s a picture, yes, but it says everything.” Another said, “We don’t need a thousand words. The flag speaks for all of us.”
What Makes Flag Day Special?
While not a public holiday in the traditional sense, Flag Day carries significant emotional weight in Jordan. It’s about honoring the flag not just as a symbol, but as a reflection of the country’s journey — its roots, struggles, and hopes for the future.
Here’s what Flag Day typically represents to many Jordanians:
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A moment of unity across tribes, communities, and regions.
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A symbol of resilience and national pride.
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A quiet reminder of Jordan’s stability in a turbulent region.
It’s also common to see public buildings and homes alike displaying the national flag on this day.
Social Media’s Role in National Identity
In recent years, social media has become a key tool in shaping national sentiment. Leaders like Crown Prince Al Hussein have embraced digital platforms not just for updates, but for meaningful engagement.
This latest repost fits within a broader pattern of digital diplomacy — using the online space to connect with younger audiences and spark a collective emotional response. With more than 3.5 million followers on Instagram alone, the Crown Prince’s platform is influential, especially among Jordan’s youth.
A 2023 study by Arab Barometer noted that over 65% of Jordanians aged 18–34 use social media as their primary source of news. That number continues to rise, making posts like this more impactful than ever.
A Moment That Resonated Beyond Borders
Interestingly, the repost didn’t just stay within Jordan. Jordanians abroad — in countries like the UAE, Saudi Arabia, the US, and Canada — picked it up and began posting their own tributes under the same hashtag. “Raise it with pride” quickly became more than just a caption — it became a call.
That’s the quiet beauty of posts like these. They spark something bigger than just online interaction — they create a shared moment.
